Anagram: Octopus
I wrote about book-cut storytelling before: sculpting Textual Landscapes and our Environment from book pages.
Here are some more examples, not animated this time, but three well executed stills. They’re from Kaspen/Jung v. Matt in Bratislava for the anagram bookstore in Prague. [Note: Which, sadly, folded only a few months later in November 2010.]
The print series comes with the headline “Words Creates Worlds” (click to embiggen):
A somewhat different approach I found from Saint Elmo’s, Munich, for Audible audiobooks & audiomagazines (an Amazon subsidiary since 2008). It animates the letters rather than the pages, and the headline is »Lebendige Worte«, or “Living Words”:
The form’s nicely executed, but the content’s a lemon. If you don’t understand German, rejoice: the spot’s bland, uninspired, and utterly generic copy is as dull as dishwater and about as far from being well-crafted as Fox News is from being a respectable news source.
If you have something valuable to add or some interesting point to discuss, I’ll be looking forward to meeting you at Mastodon!